Club América and adidas announce multi−year agreement
Today [Fri 21 Feb], Club América and adidas have agreed to a multi-year partnership that will make the sports brand the official partner of the club starting from the 2025-2026 season.
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Sports
IOC and TCL announce long-term global TOP Partnership through to 2032
20 February 2025 - The International Olympic Committee (IOC) today announced a Worldwide Olympic Partnership with global technology company TCL through to 2032.
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Organising Committee formed for Olympic Winter Games 2034 in Salt Lake City-Utah
17 February 2025 - A few days after the nine-years-to-go milestone and just over six months since the election of Salt Lake City-Utah as the host of the Olympic and Paralympic Winter Games in 2034, a ...
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“Olympism365 Summit: Sport for a Better World” to take place in June 2025
17 February 2025 - The “Olympism365 Summit: Sport for a Better World”, organised by the International Olympic Committee (IOC), will take place from 3 to 5 June in Lausanne, Switzerland.
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Milano Cortina 2026 unveils official motto: “IT's Your Vibe”
20 February 2025 - The Organising Committee for the Olympic and Paralympic Winter Games Milano Cortina 2026 today revealed a vibrant and inclusive new motto, “IT's Your Vibe”, which places people at t...
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Out of more than 5,000 applications: IOC Young Leaders Programme welcomes 25 new recruits for 2025 to 2028
19 February 2025 - After receiving an overwhelming number of more than 5,000 applications, the International Olympic Committee (IOC) has announced the selection of 25 new IOC Young Leaders for 2025 to...
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French Alps 2030 Organising Committee created
19 February 2025 – The Organising Committee for the Olympic and Paralympic Winter Games (OCOG) French Alps 2030 was officially formed on 18 February following its inaugural General Assembly meeting, h...
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The Paris 2024 Cultural Olympiad: an unprecedented success
The Paris 2024 Cultural Olympiad marked a historic moment for the integration of art, sport and culture.
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ASICS launches the ASICS FUJITRAIL™ Adventure
Moving minds on the trails: Win your dream Trail Running trip supported by ASICS.
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adidas Reveals Away Kits for UEFA Women’s Euro 2025™
Six competing teams receive bold new away kits, taking inspiration from the artistic culture and heritage each nation is known for, to create expressive, modern-day looks
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