Enrol in Product Management programme to earn your certificate from Singapore Management University. Apply today | Accepting Applications


Product development provides value to customers. And in order to be as successful as possible, the end-to-end process requires skilled management and leadership, whether you’re in charge of bringing new products to market or improving upon existing ones. In fact, when surveyed nearly 70% of product managers agreed that product management is a leadership role.
Source: Product Management Festival, 2020


Published September 13, 2023
Join the discussion — please keep to our Community Guidelines.